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2015: Mobile Identity: Convenience and Privacy
Several years ago, a GEICO commercial featuring Maxwell the Pig used a traffic violation scenario to promote digital insurance cards. While this advertisement demonstrated the convenience of instant access to personal identity information, it also raised privacy concerns about the unwarranted search of a device.
Clearly, security and privacy were not the focal points of this mobile solution. However, a new era of mobile identity solutions is upon us. The technology needed to address Maxwell’s privacy concerns has arrived.
2015: Digital Identity
Imagine a day when you enter a public event or venue, such as a local tavern, where your proof of age is required. Instead of presenting an identity card, you use your mobile device to respond to an identity challenge.
Today, such identify verification activities lack adequate privacy protection. Why does the bartender need to see your address, eye color or organ donor preferences? He or she is entitled to see only two identity traits: your photo and the fact that you are of drinking age. This does not include your actual date of birth.
With mobile identity solutions, you now can be granted the flexibility to choose, from the corpus of all your identity instruments, which identity traits you want to use to satisfy an identity challenge.
Imagine a day when your hunting trip is not impacted by an identity challenge deep in the woods while your wallet is back in the car. Today, a ranger would haul you back to the station so that he can check your hunting privileges and possibly issue you a fine. But with mobile solutions, you and the ranger can use peer-to-peer device communications to conveniently exchange identity information to satisfy the verification request.
IBM has imagined such scenarios and has considered the benefits digital identity documents can have on the personal identity ecosystem.
Mobile Identity
IBM Mobile Identity (MI) is an emerging technology that has embraced the challenge to rethink the current card-based approach to personal identity documents. It is a cloud-based cryptographic framework for issuing, managing and challenging digital identification documents.
By centralizing the transport of digital identity documents, the IBM Mobile Identity framework provides an end-to-end mechanism for ensuring that your identity information is secure and private. It also provides a means for accurately verifying the minimal set of information needed to satisfy a challenge.
Solution Benefits
Digital identification documents have the ability to reduce costs compared to physical IDs in several areas. For example, they can:
Reduce costs associated with printing and mailing applications by converting to online forms.
Reduce costs associated with the design of paper and plastic licenses by converting to digital documents designed with digital tools and workflows.
Reduce workflow and production costs for personalized or custom vanity sales models, thereby making alternative revenue opportunities by the identity-issuing institution more compelling.
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